
University of Portsmouth: CCIXR
UK
The Project
The University of Portsmouth’s £7 million Centre for Creative and Immersive Extended Reality (CCIXR) is the UK’s first purpose-built hub for XR innovation, uniting cutting-edge virtual, augmented, and extended reality technologies.
The Brief
CCIXR was designed to build on Portsmouth’s global reputation in creative technologies. The goal was to deliver world-class XR training, research and development, tackle a critical skills shortage, and support job creation.
The Solution
This was a multi-phased collaboration comprising three elements including SmartStage Studio, Convatec Digital Learning Studio and Centre for Academic Innovation.
Central to the project was creating a complete immersive production pipeline, with d&b’s SmartStage providing a flexible virtual production environment that allows real-time interaction and manipulation of digital worlds.
To deliver this ground-breaking Centre, the University worked with industry-leading companies to ensure that CCIXR features the very latest XR technology – both now and in the future – across its facilities.
This includes; Meeting & Conferencing Facilities, Motion Capture (MoCap) Studio, SmartStage® and full Virtual Production and Mixed Reality Studio, Photogrammetry & Scanning Studio, Volumetric Video Studio, XR Studio, Music Technology and Sound Studios (including Dolby Atmos), Projection Mapping, Spatial Computing Lab, Game Development and Digital Coding Development Spaces.







Alex Counsell
CCIXR Technical Director
‘To have all of this different technology available in one space is incredible and offers the opportunity to explore the digital pipelines and the talent of the future. It allows new production techniques to be explored and has opened up the possibility of experimenting with new techniques and collaborations.’
